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People not missing demand fair share of milk carton exposure
WASHINGTON, D.C. – The National Dairy Council met this week with a group representing Americans who are not missing. The group seeks to increase the appearances on milk cartons of people who are not missing. A spokesman for group commented, “We believe the milk industry’s exclusive focus on missing people is unfair. Once in a while it would be nice to see Bob down the street on a milk carton to reassure me he’s not missing. The current practice of featuring only missing people has an entirely negative focus.” Members of the National Dairy Council acknowledged featuring not missing people may be a ‘glass is half full’ approach with possible merit. Industry followers say logistical problems will have to be addressed such as possible confusion resulting if a person is featured as not missing but then becomes missing and is featured as missing shortly after being featured as not missing.
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Friday, Jun 6 6:00PM-9:00PM JEFFERSON HALL $10 for 8 beer tickets plus 2 mixed drinks tix! Learn More»
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